It appears that 2011 was a record-breaking year for Black Friday retail sales. Data released from IBM, the National Retail Federation, comScore, Channel Advisor, and ShopperTalk indicates that 2011 had the highest Black Friday sales on record. These record numbers were attained despite the weak economy, and have left many with high hopes for sales … Continued
A survey sponsored by CityGrid Media and conducted by Harris Interactive confirmed what many of us already suspected–search engines are the leading way in which people find information for local businesses. Review sites are equally influential on mobile devices. This survey was conducted over the telephone to over 1000 adults in the US. Approximately 60% of … Continued
October’s comScore search data has been released and Google continues to dominate the search market while Bing-powered search has dropped 1 percent since August. comScore’s US Search Engine Statistics for October: Bing increased to 14.8%, up .1% from September; and up from 11.5% year-over-year (YoY). Yahoo declined to 15.2%, down .3% from September, and down … Continued
A recent report released by Efficient Frontier (EFF) and Macquarie Capital predicts that paid search from mobile devices (including tablets) will comprise between 16-22%of total ad spend in 2012. EMarketer also projects that 2012 search ad revenues in the US will reach approximately $17 billion. Given EFF’s projections, this means mobile spending will be $2.7 … Continued
We’ve decided to share some of the tools that were frequently mentioned in both presentations and tweets at the 2011 Pubcon Las Vegas conference. Link Building Link Research Tools Link Research Tools (LRT) combines link data from 22 sources and includes 53 different metrics to measure link value and find high quality sources of links. … Continued
Google unveiled a new algorithm update aimed at providing fresher search results that’s expected to impact 35 percent of searches by providing recent news, blog posts and multimedia when a user’s intent is to find the latest information on a topic. Example searches that could see “fresher” results: – who to start for fantasy football … Continued
I’m angry at Google and I’m not alone as the SEO community has started to realize the full impact of Google’s decision to block keyword referral data for searches done when people are signed into their Google account. What started as a minor inconvenience has turned into a nightmare for SEO companies that are now … Continued
Searches from mobile and tablet devices are expected to spike during the holiday season as consumers comparison shop, get directions and look for deals. Performics recently released a report showing that mobile devices accounted for 14.2 percent of Google’s total search clicks while paid clicks from mobile devices are expected to increase to 17.3 percent … Continued
Site owners will now receive alerts when Google detects duplicate content on another domain through their Webmaster Tools platform. The new alerts will help webmasters be proactive about sites that copy or republish their work and in some cases discover issues within their own sites. It’s no secret that copied content is a huge problem … Continued
EdgeRank recently released preliminary data on Facebook’s redesigned newsfeed showing that overall fan page impressions dropped but engagement increased. The new data shows that companies on Facebook need to adjust and reformulate their social media strategies for the new hybrid feed. The Impact of the “Hybrid” Newsfeed Facebook’s most visible change has been the hybrid … Continued